Cannes Retro: Sales Weak, Buyers Bleak

by Ian Jessell
Ambassador Media Partners

Yes, the Cannes Film Market this year was a self-fulfilling prophecy. People predicted a bleak market and a bleak market is what we had. Sales were scarce, pre-sales almost non-existent. Even projects with strong names such as Javier Bardem and Rachel Weisz didnít entice buyers. The studios are not buying anything at this point and the few, very few, pick-ups by the smaller U.S. distributors are most likely going to be screened on VOD simultaneously with their modest theatrical release.★

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